CLIENT: Translation
TYPE: Social / Facebook Tab
YEAR: 2012
Reinventing the Concert Poster

The Budweiser Made In America music festival hosts the hottest lineup of the summer, with 28 performances, across 3 stages, all in 1 weekend. Built by the Factory worked with Translation to develop this Facebook sweepstakes for Budweiser. Understanding that people like to “see” themselves as part of the action we created a contest experience where users can put their photo within the Made In America concert poster. We also made sure that you can perfect your poster with scaling, saturation, and drag and drop tools. Voila! You are now Made In America.

© 2012 Anheuser-Busch. Budweiser, the logo, and other trademarks are trademarks of Budweiser and may not be used without permission